On July 2, 2026, we celebrated the official launch of our all-new ‘Baja’ with a product release party at MIAODONG TAIPEI.
The launch party was themed around a ‘Betel Nut Kiosk Night,’ and the energy on-site was absolutely electric! Watching everyone hold up their glasses, going from complete strangers to laughing and chatting, filled with the endless sound of cheers echoing through the room—that pure, boundary-free joy is exactly the picture we had hoped to see.



For us, drinks have always been the ultimate catalyst for bringing people closer together. This time, we chose guava—the fruit that best represents everyday life in Taiwan—to brew ‘Baja.’ Our hope was to bring everyone together through this familiar, local aroma that we’ve all grown up with. The moment everyone clinks their glasses in joy, it doesn’t just bring our hearts closer; it deeply connects us to the rich heritage of this land.
Thank you to every single friend who braved the summer heat to show us your support—your smiles are, without a doubt, the best flavor in every bottle of Baja.
Missed last night? The ‘Betel Nut Kiosk’ Pop-Up is LIVE now—see you there over the next 4 days!
If you couldn’t make it last night, don’t worry—the real fun is just getting started! We have brought Taiwan’s rawest and most everyday street icon directly to the venue, creating this limited-time ‘Betel Nut Kiosk’ pop-up, officially open starting today (July 3rd)!
Whether you missed out last night or are just looking for a place to unwind this weekend, bring your friends over to our pop-up kiosk to grab a drink and experience the most down-to-earth ‘Baja’ for yourself!
📍 Location: MIAODONG TAIPEI (1F, No. 1, Lane 14, Siwei Rd., Daan Dist., Taipei City)
📅 Dates: Friday, July 3, 2026 – Monday, July 6, 2026
⏰ Hours: 15:00 – 23:00 daily (Our ‘spicy staff’ will be there on time to welcome you!)






🎈 Bonus Track: Guide to Catching Us Across Taiwan This July
Can’t make it to the pop-up? Don’t worry! Throughout July, ‘Baja’ will be making appearances all over Taiwan. Whether you are in Taipei or Taichung, make sure to save the date, come say the secret password, and grab a drink with us!
📍 July 3 – July 6 | Taipei Spirits & White Spirits Expo
- Venue: Nangang Exhibition Center, Hall 1
- Booth No.: I027
📍 July 10 – July 13 | Taichung International Wine & Spirits Fair
- Venue: Taichung International Exhibition Center, 4F
- Booth No.: G107
📍 July 11 – July 12 | Wild Land Festival: OUTDOOR LIFE
- Venue: Nangang Exhibition Center, Hall 2, 4F
- Booth No.: 532
The weekend nights are long, and our July buzz schedule is packed. We’ll be waiting for you to keep the party going—see you there!
(※ Friendly reminder: Underage drinking is strictly prohibited. Don’t drink and drive.)